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The CTBF in discussions to sell Glebelands Care Home to Greensleeves Care

The sale of Glebelands is part of our ongoing review of the support it provides to people working behind the scenes in Cinema, TV and Film, to better meet their changing needs. The care that people are looking for when they get older has changed, with increasing demand for the option to choose a care home closer to home, friends and family and an increasing need for specialist care support such as dementia care.

With fewer and fewer beneficiaries choosing Glebelands, we have been looking at the best way to secure the home’s future for current and future residents. This has led to the current discussions with Greensleeves Care, a specialist care provider which manages residential, dementia & nursing care homes across the Midlands, Southern and Eastern England. Greensleeves Care has been providing high quality care for older people for 20 years. As a charitable trust, it is not-for-profit, so all funds available are invested back into its operations, helping them offer outstanding care and services to residents.

D'Arcy Myers, Interim CEO of The CTBF, commented:
"This opportunity will secure Glebelands’ future as a care home which can continue to offer a high quality care option for CTBF beneficiaries and their loved ones, and for people in the local community.

"We believe Greensleeves is an excellent choice to take over running the home and want to reassure current and potential residents that this transaction will have a positive impact on the service the home provides.

"Operating a care home is an increasingly specialised service. The sale of Glebelands will allow us to concentrate on better meeting the changing needs of people working behind the scenes in Cinema, TV and Film, who find themselves in times of need for one reason or another. This agreement with Greensleeves Care means we can do that knowing Glebelands care home is in safe hands."
Paul Newman, Chief Executive of Greensleeves Care, also welcomed the agreement:
"We are delighted that the CTBF has chosen us as the organisation to secure the future of Glebelands as a care home.

"We are very conscious of its distinguished heritage and the affection for it that exists in the cinema, film and television communities. That’s why CTBF beneficiaries will always be welcome at Glebelands and our focus will be on offering the best possible care in the future for all residents."
The income raised from the sale of Glebelands will be used to increase the reach and impact of the support we offer to those people and families in our industry who are facing adversity or barriers to work.

We launched our National Care Plan two years ago, which frees up beneficiaries and their parents to choose any Anchor Care Home in England at a preferential rate. Anchor operates more than 120 care homes and retirement housing to rent at 700 sites across England, giving an extensive range of options to choose from.

We also launched the Family Support Fund, in partnership with Raising Films, to provide financial support in the form of cash grants to those working behind the scenes in TV, film and cinema who are juggling a professional career with their caring responsibilities.

Recently the successful John Brabourne Awards Programme (JBAs), which provides assistance to individuals facing hurdles in progressing their career, was extended to two application deadlines per year. Targeted at talented and driven individuals within the Film and TV industries, the JBAs provide a financial stepping stone for those who have faced barriers within their personal or professional lives as a result of financial hardship, accident or illness.

In the past few months there has also been a partnership with Big Talk Productions and LOCO London Comedy Film Festival with the launch of The Betty Box and Peter Rogers Comedy Writing Programme - a script development scheme for emerging comedy writers.

We have also partnered with MediaCityUK in Salford to provide increased support for those professionals working behind the scenes in the rapidly expanding TV industry in the region by creating in 2016 a new North West office based within MediaCityUK itself. Our travel and subsistence grants programme will also be expanded to cover the whole of the UK, following a successful pilot in the North East.